Narcissist! Or Not?

Tools For Helping Men

Transform Hurtful Accusations

Into Lasting Love & Trust

About The Authors: Sven Masterson & Steve Horsmon

Sven Masterson

Husband, Father, Men's Coach, Author, Mentor, Founder of Masterful Men

Sven Masterson is a men’s coach, author, husband, father, and founder of Masterful Men, a global men’s community focused on helping men turn painful, highly conflicted relationships into deeply connected, fulfilling partnerships. With a passion for guiding men through personal renewal, Sven specializes in helping those whose marriages are on the brink of collapse, struggling with low intimacy, or dealing with the emotional fallout of a partner asking for space or expressing ambivalence.

Sven’s approach combines warmth, honesty, and accountability as he helps men unravel the root causes of their emotional pain and conflict. Drawing from his own life, including his 30-year marriage, Sven offers practical tools and heartfelt insights that lead to personal empowerment, self-discovery, and deeper connections. His mentoring fosters emotional healing and a renewed sense of purpose, helping men to regain confidence, rekindle passion, and transform their lives and relationships.

Outside of his work, Sven enjoys life on a 25-acre homestead in North Central Pennsylvania with his wife Zelda and their six children. He is passionate about homesteading, gardening, adventure, and enjoying the outdoors while cultivating a life rich in family and personal growth.

Sven Masterson of Masterful Men and Steve Horsmon of Goodguys2GreatMen

Sven Masterson & Steve Horsmon

Authors, Coaches, Colleagues, Friends, and Guys Who See The Best in Men

Sven Masterson and Steve Horsmon have joined forces to offer men a way out of the damaging cycle of being labeled as narcissists. With extensive experience working with men facing relationship crises, they share a deep commitment to helping men break free from patterns of emotional reactivity and defensiveness that often lead to this label. Both Sven and Steve are passionate about showing men how to step up, take responsibility for their actions, and transform their behaviors in a way that can save not only their relationships but also their sense of self-worth. By providing practical tools and a roadmap for emotional growth, they hope to guide men away from the behaviors that might push their partners further away, offering instead a path toward connection, empathy, and understanding.

Their goal is to prevent men from walking headlong into the traps that result in the painful loss of their relationship, family, and even financial security. Through their combined coaching and mentoring, they aim to help men avoid the common pitfalls that can fracture their lives when they unknowingly perpetuate narcissistic tendencies. By addressing these issues head-on, Sven and Steve are giving men the tools to foster emotional security, rebuild trust, and ultimately preserve the most important relationships in their lives.

Steve Horsmon

Men's Coach, Author, Founder of GoodGuys2Greatmen

Steve Horsmon is a men’s coach, author, and founder of GoodGuys2GreatMen, where he empowers men to reclaim their confidence, masculinity, and relationship mojo. With a background in engineering, corporate education, and firsthand experience as an ex-husband, Steve understands the frustration of trying to please everyone—especially when it feels like nothing is working in a relationship.

Steve is known for his no-nonsense approach to helping men rebuild trust, presence, and emotional connection with their partners. Through his coaching programs, Steve guides men through a step-by-step process that flips the script on relationship struggles, showing them how to embody the grounded, confident masculine energy that attracts appreciation and desire from their partners. Steve’s goal is to help men move from frustration and confusion to calm, confident leadership in their relationships.

Like Sven, Steve is deeply committed to helping men navigate their relationships with strength and clarity. Through his work at GoodGuys2GreatMen, Steve has helped countless men transform from feeling stuck and unseen to becoming powerful, present, and connected partners.

Author FAQs (Frequently Asked Questions)

“Who are Sven Masterson and Steve Horsmon?”

Sven Masterson and Steve Horsmon are men’s coaches and mentors with years of experience helping men improve their emotional maturity, self-awareness, and relationships. They co-created “Narcissist! Or Not?” to address the unique challenges men face when being labeled a narcissist or dealing with relationship breakdowns. Their combined expertise offers men practical tools for personal growth, accountability, and emotional resilience.

“What is Sven Masterson’s background?”

Before becoming a men’s mentor, Sven Masterson had a career as a technology consultant. His journey into coaching began when he realized that many men, like himself, were struggling with feelings of emotional disconnection and defensiveness in their relationships. Sven’s coaching focuses on helping men break free from patterns of avoidance and emotional withdrawal by fostering self-leadership and authenticity. Today, Sven is known for his down-to-earth approach, helping men take personal responsibility for their emotional health and become the leaders of their own lives.

“What is Steve Horsmon’s background?”

Before becoming a men’s coach, Steve Horsmon had a successful career as an engineering manager. His path to coaching began after personally experiencing the challenges men face in their relationships, including emotional shutdowns and defensiveness. Steve founded the “Good Guys 2 Great Men” program to help men reclaim their self-worth and emotional strength. His coaching focuses on guiding men to become emotionally resilient leaders in their relationships, teaching them to approach life and love with confidence, clarity, and emotional maturity.

“How did Sven and Steve start working together?”

Sven and Steve met through their shared passion for helping men grow beyond emotional reactivity and defensiveness. Recognizing that many men were struggling with accusations of narcissism or emotional disconnection, they decided to collaborate. Their combined coaching experiences led to the creation of “Narcissist! Or Not?”, which offers men actionable tools to stop destructive behaviors and take ownership of their emotional growth. Together, they aim to reach men who feel misunderstood and stuck in their relationships.

“What makes Sven and Steve’s approach different from traditional relationship coaches?”

Sven and Steve are not general relationship coaches—they are men’s coaches who specialize in helping men take responsibility for their emotional health and improve their relationships as a result. Their approach doesn’t focus on “fixing” the relationship or the partner, but rather on personal ownership, emotional maturity, and becoming a better man overall. They don’t teach tactics to win a partner back or manipulate outcomes; instead, they emphasize that when men improve their own lives, they naturally become better partners.

“Why did Sven and Steve create ‘Narcissist! Or Not?'”

Sven and Steve created “Narcissist! Or Not?” in response to the growing number of men being labeled narcissists by their partners. They recognized that many men didn’t know how to respond to these accusations or how to break free from the emotional patterns contributing to them. The course helps men understand the behaviors behind those labels, while offering practical steps to foster emotional growth, personal accountability, and relationship improvement.

“What is the coaching philosophy of Sven and Steve?”

Both Sven and Steve believe that the key to transforming relationships lies in personal responsibility and emotional leadership. They teach men to stop blaming their partner or circumstances and instead focus on growing their own emotional maturity. By fostering empathy, self-awareness, and personal accountability, they help men become stronger, more grounded leaders in their lives and relationships. Their philosophy is rooted in the belief that men can only change their relationships by first changing themselves.

“What impact do Sven and Steve hope to have with their work?”

Sven and Steve hope to empower men to take charge of their own emotional and personal growth. Their goal is to help men move beyond defensiveness and disconnection to become emotionally mature, self-aware, and responsible individuals. They believe that when men embrace personal growth, they not only improve their relationships, but also their overall sense of purpose and fulfillment in life.

“Are Sven and Steve men’s coaches for relationships or general life coaching?”

Sven and Steve are men’s coaches who work with men on a wide range of issues, not just relationships. While they specialize in helping men improve their emotional maturity and relational behaviors, their coaching extends beyond romantic relationships to include personal development, self-leadership, confidence building, and overcoming challenges in various aspects of life. Their mission is to help men become emotionally resilient leaders in all areas, whether it’s their relationships, careers, or personal lives.

“Can Sven or Steve help men with issues other than narcissism?”

Yes. While “Narcissist! Or Not?” addresses the challenges men face when being labeled a narcissist, Sven and Steve’s work goes beyond that. They help men who struggle with emotional reactivity, communication issues, confidence, and personal leadership. Their goal is to help men develop emotional maturity and self-awareness so they can lead their lives and relationships with strength and integrity.